5 Ways to Stop the Scroll

Admit it.

You’re a scroller.

You skim content until an image or a word in a headline grabs your attention.

Read a little bit then back to scrolling until the next trigger stops you.

Can you intentionally create scroll-stopping triggers?

Of course, you can.

Here are five ways to stop the scroll.

1. Catchy Headlines:

• Headlines need to be short and sweet
• Ask a question or make a bold statement
• Use numbers or symbols to stand out

2. Tell a Story:

• Share a personal or professional anecdote
• Show vulnerability or triumph
• Connect with your audience’s emotions

3. Use Visuals:

• Add attention-grabbing images or GIFs (I still wonder why LinkedIn has emojis and GIFs)
• Make sure visuals complement your message
• Use captions for context and clarity

4. Engage with Your Audience:

• Reply to comments and messages
• Tag people you think might be interested but never tag more than one or two people you know