PROOF: Why you should immediately ask for the sale

Ted Prodromou
2 min readNov 22, 2022

Conventional wisdom says to build a relationship before asking for the sale.

You know I’m not a big fan of “spray and pray” marketing but this one has me rethinking my strategy.

Dean Jackson, marketer extraordinaire, has a theory.

His theory is backed by years of split testing data.

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Ted Prodromou

Award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter. Get free LinkedIn tips at www.YourLinkedInCoach.com