This is What Happens When You Find Your Voice

Don’t worry.

I’m not trying out for The Voice.

I’ve been studying copywriting and writing for years.

I heard it over and over.

“You need to find your voice”

I thought I knew what they meant but my copywriting and emails never felt right.

Maybe I was sidetracked by gurus telling me to create my fictitious character.

Russell Brunson calls it your Attractive Character.

I tried to write from my Attractive Character perspective but my writing sucked.

I tried using swipe files.

Yuk!

I wrote four best-selling books in eight years but I still didn’t feel like I found my voice.

Until…

I met Laura Belgray at Copy Chief Live in 2019.

I immediately resonated with her humor and her style,

Call it her “voice”.

I jumped on her email list and invested $299 in her brand new Inbox Hero course.

Laura clearly found her voice.

I learned that pretending to be a fictitious character wasn’t right for me.

If you’ve been following me for a while, you know I’m brutally honest.

I tell it like it is, good or bad.