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What to do BEFORE the ship sinks

Ted Prodromou
3 min readOct 6, 2022

Peloton announced its fourth round of layoffs today.

You know I’m a huge fan of my Peloton bike and I’m still riding 4–5 days a week when I’m not down with COVID.

At its peak, Peloton had over 8600 employees, which boggles my mind.

Why would they ever need 8600 employees?

I did some research in LinkedIn’s Sales Navigator to see how their employees are distributed.

  • 988 work in Operations
  • 741 work in Sales
  • 707 work in Engineering
  • 128 work in Business Development
  • 2159 work in Other

What is Other?

From what I see in Sales Navigator, Other is the IT department, Marketing, Customer Success, Art and Design, Program and Project Management, and Media and Communication.

8600 employees is still a lot of people.

Peloton is a premium product and did well before the pandemic.

During the pandemic, Peloton blew up with record sales and over 7 million paying members.

They had to know the pandemic wouldn’t last forever and people would eventually return to their gyms.

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Ted Prodromou
Ted Prodromou

Written by Ted Prodromou

Award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter. Get free LinkedIn tips at www.YourLinkedInCoach.com

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