Why do I keep investing in training?

Recently, I invested a hefty sum in a mastermind and a few courses.

I invest at least 20% of my revenue back into my business for mentors, courses, and marketing.

I like to do a combination of technical training and personal development courses.

A friend recently asked me why I keep investing in mentors and courses.

“Don’t you know everything you need to know to be successful?”

Did Steph Curry stop practicing after he won two consecutive MVP awards?

Did he stop practicing after he won four NBA championships in six years?

Hell no.

He’s practicing harder than ever.

NFL quarterback Russell Wilson invests over $1 million a year in trainers, nutritionists, and mindset coaches.

Top CEOs invest in executive coaches so they can stay at the top of their game.

Top salespeople keep learning and honing their sales skills.

It’s more competitive than ever out there.

Business and technology are in constant flux, changing faster than ever.

The “best of the best” invest in themselves to stay one step ahead of the competition.